In the competitive world of business, advertising needs to go a step further into the bizarre, provocative and innovative!

Here are some creative advertisements from around the world: –

A manhole cover doubles as a cup of coffee in New York City, USA. Holes on the print of the Folgers ad allow the steam to blow out. “Hey, City That Never Sleeps. Wake up!” screamed Folgers.

Everybody has their hands on the “Heineken”. A large billboard in Amsterdam, Netherlands, makes you yearn for that cool drink.

A great Valentine’s Day advertisement campaign showing the romantic ambience at Unicenter Shopping Mall in Buenos Aires, Argentina

Life-size stickers of people were stuck on automatic sliding doors at a mall in Mumbai, India. When someone approaches, the doors move apart and it feels like the people on the door are moving away. The person enters to find the message ‘People Move Away When You Have Body Odour’.

A sticker has been placed on the high voltage box depicting that Duracell’s batteries were used. Cool advertisement found in Malaysia.

An innovative exercise to promote Eatalica burgers. A ‘Caution Wet Floor’ board was placed near a Eatalica burger signboard. The copy on the board reads ‘Ogling at the burger may involuntarily cause drooling which may in turn lead to a wet floor. Issued for your safety by the management of Eatalica restaurant’. Eatalica is an American-Italian Food Joint in Chennai, India.

A giant mirror was built to allow passers-by to stop and admire themselves in fashionable clothes hung strategically to fit the height of the body at a shopping mall in Tokyo, Japan.

An advertisement for a job recruiting company in Berlin, Germany. Depicting people working in vending machines and ATMs, it delivers the message that ‘Life is too short for the wrong job’.

Stickers were placed in selected car park locations and car workshops where the product is sold in Malaysia. It delivers the message that M-Tech Plasma HID Lights are 300% brighter than regular headlights. The burn effect sticker from the headlights really leaves an impression.

This is an advertisement found in Vancouver during the National Non-Smoking Week. The car was placed at the Vancouver Art Gallery and the message reads ‘Death from car accidents: 370, Death from smoking-related causes: 6,027, Quit now before it kills you.’

Life size images were stuck on glass doors at shops, airports in South Africa for the advertisement of glass and window cleaner I.C.U. The expression on the face is priceless.

Another creative idea by The Fitness Company. Heavy Weights replica were placed at various subways in New York City which creates an illusion that the person holding the safety bar is doing weights.

A very cost-effective advertisement in Hong Kong for a yoga school. It showcases the prowess of a yoga practitioner on the flexible stems of drink straws. A surge of enquiries and enrollment followed after this promotional stunt.

This is a creative ad by Mini Cooper placed at the Zurich, Switzerland train station. It gives the perception that the Mini Cooper has a large space.