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Lenovo has won the competition to design the Olympic torch for next year’s Beijing Olympic games was chosen over 300 competitor themes and will be carried by torchbearers around the world in the Olympic Torch Relay that precedes the 2008 Beijing Olympics.

The Lenovo designed Olympic torch which called “Cloud of Promise” has been fashioned from a polished aluminium-magnesium alloy, measures 720 millimeters x 50 mm x 40 mm ( 28.35 inches x 1.97 in x 1.56 in) and is exceptionally lightweight at about 1,000 grams (2.21 pounds). 

“Inspired by the shape of a traditional Chinese scroll, the imagery of the ‘Cloud of Promise’ represents the traditions of China, while the shape, texture and technology evoke the Olympic spirit,” said Yao Yingjia, Executive Director, Lenovo Innovation Design Center in Beijing, according to ITWire.

 “We approached the design of the torch with the same process we use in designing our personal computers. First we explore the connection between the user and the solution we create for them, looking at factors like size, weight, features, etc. Then we encourage the Lenovo design team to take a fresh approach to make the product unique and friendly to the customer. This is what we did with the torch, realizing it must be attractive to those who see it, and comfortable and light for those who carry it. In the case of the torch, our ‘customer’ is both the torchbearer and the spectator.”

The official torch lighting for 2008 Olympic Games will take place in Olympia, Greece, in March 2008. After that, the torch will travel to 20 countries around the world & arrive at its final destination in Beijing on 8th August 8, 2008 to mark the start of 2008 Beijing Olympic Games.